SEO services
SEO audits
Understand what is holding your website back and which improvements deserve your attention first. We connect the findings to your business goals and your team’s capacity to act.
When to get an SEO audit
An audit is a useful starting point when organic enquiries have slowed, your website has grown without a clear plan, or you need an independent view of the work ahead.
We agree on the questions the audit needs to answer before we start. That might mean investigating an indexing problem, reviewing an ecommerce catalogue or assessing the wider search opportunity.
What the audit covers
Technical foundations
Review crawling, indexing, redirects, duplicate URLs and site structure to identify barriers affecting the pages you want customers to find.
Content and search intent
Compare your key pages with the questions and decisions behind relevant searches. Identify content gaps, overlapping pages and opportunities to improve what you already have.
Priorities and evidence
Separate urgent fixes from longer-term work. Recommendations include supporting URLs, dependencies and an indication of the effort involved.
Our audit process
Agree on the questions
Discuss the business, recent changes and concerns. Confirm access, scope and the delivery schedule before the review begins.
Investigate the website
Review the agreed areas using website checks and available search data. Investigate important findings before adding them to the recommendations.
Walk through the priorities
Receive a written audit and a walkthrough of the recommended work. We discuss what your team can handle and where you may need support.
Scope and pricing.
Audits are quoted as a defined project. Website size, technical complexity and the questions being investigated determine the scope. Implementation can be quoted separately or included in an ongoing retainer.
Discuss your website and scopeQuestions about SEO audits.
What will I receive?
A written review with evidence, prioritised recommendations and a walkthrough. We agree on the coverage before starting so you know which parts of the website and search strategy are being assessed.
Can our team implement the recommendations?
Yes. Recommendations are written for the people doing the work. We can discuss additional developer briefing, content support or checks after implementation if your team needs them.
How long does an audit take?
We confirm the delivery schedule after reviewing the website and agreeing on scope. A focused investigation and a large ecommerce audit require different amounts of work.
Related services
- 01Technical SEOTechnical SEO connects the way your website is built with the pages you want people to find. We investigate problems, brief the fixes and check what changes after implementation.
- 02Content SEOUseful content starts with the decisions your customers need to make. We help you choose the pages to create, improve the ones you have and connect them into a clear path through your website.
Ask about SEO audits.
You’ll hear back from Laurence directly, usually within a business day. Or email hello@laurencedeer.com.au.